Verizon Plans Page.
Objective
Verizon Wireless has an extensive amount of different plans that you can choose from. The goal of this page was to have a clean and consistent way of showing all of the plans that the wireless side of Verizon has to offer.
Execution
In building a narrative of Unlimited Built Right, the page is made to up-sell the Unlimited plans, while still showcasing the many other options you can have if those are not what you want or need. To sell prospects and customers on our plans, we had to prove that we have every type of plan for every type of situation. It was built to meet their needs. So, we designed the flow of our page through that lens.
In this one dense yet made simple page you can view, learn and purchase any kind of plan they offer. With the narrative of the page leading the consumer, the obvious use of grid systems and hierarchy within are what really drive this page home in a very consistent and clear way for the user to read, understand and purchase.